Plum

Plum is a financial technology company that offers an AI-powered savings application designed to help users automate their savings goals. The app connects to users' bank accounts, analyzes their income and spending habits, and provides personalized advice on how to save more. Plum can also invest users' money in low-cost mutual funds through a feature called Plum Plus. The company aims to make saving money easier and more accessible by removing the need for budgeting spreadsheets and manual calculations. Plum was founded in 2016 and is headquartered in London, UK.